How one startup turned waste plastic into building blocks and could disrupt construction
I first heard about ReBloc—a small startup that transforms post-consumer plastic into dense interlocking building blocks—while reporting from a waste-to-energy conference in Rotterdam. What stuck with me wasn’t just the novelty of turning shampoo bottles into bricks, but the simplicity and potential scale of the idea. Over the past months I’ve followed their pilots, spoken with engineers, builders and local councils, and visited a demo...